Being a webmaster is difficult. Each day presents a new set of issues that you must fix in a timely and effective manner. Sometimes a page isn’t responding the way you intended. Sometimes a customer will have an issue with buying a product. Sometimes a tracking code falls off, leaving you unaware of how many people are active on your website. You’re constantly juggling things like user experience, coding, shopping carts, and content creation in order to maintain a high-quality website. Most of the time, you’re on top of things. You’re quick, you’re responsive, you’re aware. You’re doing everything correctly on your end to ensure that you have a great website.
Then, Google rips the rug right out from underneath you. Google releases a Broad Core Algorithm Update, and all the hard work you’ve done to get your website to the top of the Search Engine Results Page is undone in an instant. Your keyword rankings drop, your traffic drops, and suddenly, your top-quality website isn’t getting any visitors.
Thankfully, all hope is not lost. With a bit of research and due diligence on your end, you can make sure that your website recovers.