Founded in 2009 to provide competitive lease-to-own prices for a wide range of products, tools, electronics, and technologies. LeaseVille is an online eCommerce based rental brand that’s dedicated to providing customers access to products without a loan commitment.
Objectives
LeaseVille wanted an agency that would help them improve search keyword performance and to compete with big box stores for products while providing a service for customers with low or no credit. They wanted to focus on increasing product leases and to increase organically driven customers to their site.
Results
Radd was able to build an SEO campaign that focused on on-page strategies and proven technical SEO improvements to help LeaseVille’s website grow naturally.
Within a year Radd was able to help the company’s year-over-year performance increase with a 256% increase in on-site conversions. With an increased conversion rate nearly 3X higher than before, the site has been able to boast an increase in new transactions. And with a professional keyword research strategy that was tailored for LeaseVille’s preferred KPIs, Radd’s meta focused strategy was able to gain them more than 2,500 new 1st page rankings.