Everything You Need to Know About Google’s Site Diversity Change
In the beginning of June 2019, Google SearchLiason announced that the company was launching a “site diversity change” designed to expand the variety of websites…View post
Google Is Dropping Support for Noindex in Robots.txt
Google announced that they are “retiring all code that handles unsupported and unpublished rules (such as noindex) on September 1, 2019.” This means that GoogleBot…View post
What is Google’s Rank Transition? The Anti-Spam Update
10 years ago, some deceptive strategies such as creating spammy backlinks, keyword stuffing using hidden text, and more dominated the world of Search Engine Optimization…View post
Soft 404s vs. Hard 404s in SEO
Google recently confirmed that expired products on e-commerce platforms would be deemed “soft 404s,” so we’re doing a dive into what this might mean for…View post
Is Click Through Rate a Ranking Factor?
Webmasters, researchers, and SEOs have been trying to figure out how Google ranks pages since the rise of the search engine back in the early…View post
Year in Review: Google SEO in 2018
To kick off the new year, we’re looking back at the changes Google made in 2018. Keeping an eye on enhancements to Google’s core algorithm…View post
What Are Broad Core Algorithm Updates and How Do I Prepare for One?
Being a webmaster is difficult. Each day presents a new set of issues that you must fix in a timely and effective manner. Sometimes a…View post
Google’s Algorithm History: Past, Present, and Future
Every once and a while Google makes an unannounced update to its core algorithm, targeting various issues that range from weak content to advertisement spam.…View post
What is Googlebot? – Getting to Know Google’s Crawler
Google crawling and indexing are terms you have probably heard while diving into the deeply dynamic waters of search engine optimization. You’ve also probably heard…View post
Google Speed Algorithm Update
On Monday, July 9th, Google issued an important Blog update regarding its highly anticipated “Speed Update.” This update, which has to do with the performance…View post
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